Privacy Policy

VOW's Privacy Policy - How We Protect Your Personal Information

Bugo Media LTD, Company No. 515960508 (hereinafter: "VOW", "we" or "the Company") is committed to protecting your privacy and enabling you to have control over your personal information.

This privacy policy explains what information we collect, why we use it, who we share it with, and how you can control it.

System Address: app.vow.co.il

Email: support@vow.co.il

1. Who This Policy Applies To

This privacy policy applies to anyone who uses VOW's services, including:

By using our services, you agree to this privacy policy. If you do not agree - do not use the services.

Terms not defined herein shall be interpreted in accordance with our Terms of Use.

2. What Information We Collect

2.1 Information You Provide to Us

When creating an account:

  • Full name
  • National ID number
  • Email address
  • Phone number
  • Your business details (name, business/company number, address, field of activity)

When making a payment:

  • Credit card details (transferred directly to the payment provider - we do not store credit card numbers)
  • Billing address
  • Transaction details (amount, date, subscription type)

Business documents and content you create:

  • Invoices, receipts, and accounting documents you generate in the system
  • Your clients' details (names, addresses, phone numbers, email)
  • Transaction details you enter
  • Files you upload (logo, images, documents)

Support inquiries:

  • Any information you share with us via chat, email, or phone
  • Records of the conversation or correspondence

2.2 Automatically Collected Information

When you use our services, we collect:

  • IP address
  • Browser type and operating system
  • Device ID
  • Pages you visited
  • Time and duration of use
  • Actions performed in the system

This information is collected using cookies and similar tracking technologies (see section 8).

3. Why We Use Your Information

We use your information for the following purposes:

3.1 Operating the Service

  • Providing access to our system and tools
  • Creating and sending accounting documents
  • Storing your documents
  • Providing the digital signature service (Dsign)
  • Technical support and customer service

3.2 Improvement and Security

  • Analyzing usage patterns to improve the system
  • Detecting and preventing fraud attempts
  • Handling bugs and technical issues
  • Developing new features based on user needs

3.3 Communication and Marketing

  • Sending service updates (price changes, new features)
  • Sending newsletters and business management tips (if you consented)
  • Targeted advertising tailored to your preferences
  • Satisfaction surveys

3.4 Legal Obligations

  • Compliance with tax authority and other regulatory requirements
  • Maintaining records as required by law
  • Cooperating with law enforcement authorities

4. Who We Share Your Information With

We do not sell personal information to third parties.

We share information only in the following cases:

4.1 Technical Service Providers

We work with external service providers who help us operate the system and deliver services:

Hosting and server services:

  • Storage of files, applications, and documents in the system
  • All collected data is stored with our service providers

Payment processing services:

  • Receiving credit card payments
  • Credit card details are transferred directly to the payment provider, not through us

Important to know:

  • • All service providers are bound by confidentiality and data security agreements
  • • Some service providers are located outside of Israel
  • • The level of data protection in those countries may differ from that in Israel
  • • By using VOW's services, you consent to the transfer of your personal information to these providers

4.2 Advertising and Analytics Tools

We use third-party services to understand how our services are used and to show you relevant advertising:

These services use cookies and tracking technologies to collect information about your use of our system and other websites.

How to manage targeted advertising: See section 8.4

4.3 Your Clients

When you send a document (invoice, receipt) to your clients via the system, clients will see:

  • Your business details
  • Document content
  • Digital signature

4.4 Authorities and Law Enforcement

We will share information with enforcement authorities or legal entities if:

  • Required by court order or legal requirement
  • There is suspicion of illegal activity or fraud
  • There is a need to protect our rights or the rights of others
  • There is suspicion of a breach of the Terms of Use

4.5 Business Transfer

In the event of a merger, sale, or transfer of the company's assets, your information may be transferred to the acquiring entity. In such a case, the information will continue to be subject to this privacy policy.

5. How We Protect Your Information

We take reasonable and industry-standard security measures, including:

  • Data encryption during transmission (SSL/TLS)
  • Restricting access to information to authorized employees only
  • Periodic data backups
  • Monitoring for suspicious activity

However:

No method of storage or transmission over the internet is 100% secure. We cannot guarantee absolute security.

Your Responsibilities:

  • Keep your password confidential
  • Do not share access to your account
  • Log out from public devices
  • Report any suspected breach immediately

6. Your Rights

6.1 Right of Access

Under Section 13 of the Privacy Protection Law, 5741-1981, you are entitled to request access to your personal information held by us.

6.2 Right to Correction and Deletion

Under Section 14 of the Privacy Protection Law, you are entitled to request:

  • Correction of inaccurate or outdated information
  • Deletion of information (subject to legal obligations)

6.3 How to Exercise Your Rights

Send a request to: support@vow.co.il

We will respond within 21 days and inform you of the actions taken.

Important to know:

  • • We may request identity verification before providing sensitive information
  • • In certain cases (legal obligation, protection of others' rights) we may be unable to delete information

7. How Long We Retain Your Information

We will retain your personal information for as long as necessary to:

  • Fulfill the purposes of use described in this privacy policy
  • Comply with our legal obligations
  • Resolve disputes
  • Enforce our agreements
  • Or for a longer period as required by applicable law

We may delete your information without notifying you, if we determine it is no longer needed for the purposes described above.

8. Cookies and Tracking Technologies

8.1 What Are Cookies?

Cookies are small text files stored on your device when you browse a website. They help us remember you, understand how you use the service, and improve your experience.

8.2 Types of Cookies We Use

Essential cookies:

  • Basic operation - login, navigation, preference memory
  • Cannot be blocked (without them the system will not work)

Security cookies:

  • User identification, impersonation prevention, protection against attacks
  • Cannot be blocked

Functional cookies:

  • Remembering your preferences (language, display)
  • Can be blocked

Analytical cookies:

  • Understanding usage patterns (Google Analytics)
  • Can be blocked

Advertising cookies:

  • Displaying targeted advertising
  • Can be blocked

8.3 Third-Party Cookies

We use cookies from the following parties:

  • Google Analytics - traffic analysis
  • Google Ads, Meta, TikTok, Taboola, Microsoft Clarity - targeted advertising

8.4 How to Manage Cookies

Blocking cookies in your browser:

  • Chrome: Settings → Privacy and Security → Cookies
  • Firefox: Settings → Privacy & Security → Cookies
  • Safari: Preferences → Privacy → Block Cookies

Opting out of targeted advertising:

Important: Blocking essential cookies will prevent you from using parts of the services.

9. Third-Party Services

Our system may include links or integrations to external services (such as WhatsApp, Google Drive).

Responsibility: Use of these services is solely at your own risk and subject to their own privacy policies. We are not responsible for the content, policies, or actions of third parties.

Recommendation: Read the privacy policy of each third-party service before use.

10. Use by Minors

VOW's services must not be used by anyone under the age of 18.

If you are a parent or guardian and have discovered that a minor has used the service without your permission, contact us immediately at support@vow.co.il and we will close the account.

11. Communications and Notifications

11.1 Service Notifications (Mandatory)

We reserve the right to send you service-related notifications, such as:

  • Changes to the privacy policy or terms of use
  • Updates regarding payment obligations
  • Security alerts
  • Changes in service availability

These notifications cannot be cancelled unless you close your account.

11.2 Marketing Communications (Optional)

If you have consented to receive marketing communications (newsletter, tips, offers), you may unsubscribe at any time:

12. Changes to This Policy

We may update this policy from time to time to reflect changes in the service or applicable law.

How we will notify you:

  • Publishing a notice in the system (app.vow.co.il)
  • Sending an email to registered users (for material changes only)
  • Updating the "Last Updated" date at the top of this document

We recommend visiting this page periodically to stay up to date.

Continued use of the service after an update constitutes acceptance of the updated policy.

13. Contact Us

Do you have questions about the privacy policy? Would you like to exercise your rights?

Email: support@vow.co.il

Company Name: Bugo Media LTD

Company Number: 515960508

Registered data repository